Moral leadership strategy
When you’re ready to take a stand.
In an age of resurgent authoritarianism, global corruption, and collapsing trust in democratic institutions, leaders of integrity are called to do more than their own work: they’re called to be moral leaders. That kind of leadership is hard, but it helps to lean on a partner who can help you take a stand for the communities you serve and the values that matter most. For when you’re ready to reshape public discussion in your field, bear witness to the values you hold dear, and inspire others to do better.
What leadership clients say: “An exceptional talent”
Neil is an exceptional talent. He is off the charts in his ability to listen and connect broader concepts and communication opportunities. He has a strong strategic sense and has helped us to modernize how we think about today's problems. — Jim Schowalter, former president, Minnesota Council of Health Plans
Are you ready for moral leadership strategy?
Perfect if you need:
to take a stand for the work you do, the communities you serve, and the values that matter most
to align organizational values, practices and communications — especially when it’s risky
to inspire yourself, your team, and your world to do better
Not right if you need:
click-driven content marketing
growth for its own sake
value-neutral revenue
a pat on the back
Services and prices
Moral leadership strategy is my deepest way to work, and every engagement is custom-designed with and for the client. Our contract will includes some or all of these services, bundled into a predictable monthly retainer:
Stakeholder interviews
$750 per interview
In-person or virtual meetings with selected members of your communities — staff, board, clients, collaborators or others you select, alone or in small groups — to understand how the people you care about relate to your organization’s values, practices and communications. Includes detailed notes from interviews and a concluding report with recommendations.
Moral foundations deck
$5,000
A kit of foundational concepts and language, so you and your team can consistently give voice to your organization’s values. Presented in the form of a slide deck with notes, which you can present and publish as-is, use to guide internal strategy, and remix in internal and external communications. Here’s a sample deck.
Leadership guidebook
$2,500
A pocket-sized practical “style guide” to help your team work and communicate in harmony with your organization’s values. Your guide will focus on words, concepts and interactions where your moral leadership is especially important. Here’s a sample guidebook.
Writing for moral leadership
from $1,500 per month
“Thought leadership” content that makes the world better. Includes one interview with a subject-matter expert, independent research, and drafting and revision of up to 1,500 words of published writing in any form, including white papers, op-ed essays, fundraising materials, blog posts, social-media content, speaking points or speeches.
Ethics Officer On Call
$450 per month
A caring and principled partner to call when you need help communicating your values, finding language to tell the truth, and making decisions for the greater good. Includes two scheduled hour-long calls per month, plus unlimited email support.